PGC Basketball needs your talented marketing mind!
The Marketing Coordinator position will be responsible for the successful execution of essential marketing activities, including email marketing, SEO, website content, social media, marketing partnerships and paid media. The Marketing Coordinator proactively manages assigned tasks and supports a variety of marketing initiatives. The Marketing Coordinator facilitates the smooth operation of the department by tracking and communicating deadlines within the marketing team.
The ideal candidate is …
You are organized, enjoy doing detailed work and are very task-oriented. You are thoughtful, reflective and optimistic. You are curious. You seek to understand the why behind the what and prefer not to take the easy way out by asking for answers you can seek out on your own with a little extra effort. You are smart, outgoing, and enjoy connecting with others. You’re looking to work with a team for the long term. You want a leadership team that will mentor you, not micromanage you. You want to write your own ticket for success at a company that’s making a difference. You thrive with the flexibility of working in a fully remote organization.
Role & Responsibilities
- Creates email campaigns inside HubSpot (or other email software) and submits for review one week in advance of promotion calendar deadlines.
- Creates & schedules social media posts inside the Meta Business Suite, Instagram and Twitter. Reports results to the social media manager each week.
- Creates & schedules all blog posts through WordPress on a regular basis.
- Participates in the planning and creation of content and promotion calendars; adds deadlines and tasks to the shared marketing board in Monday.com.
- Manages email marketing campaigns with 3rd party partners.
- Assists with post-camp marketing initiatives; executes the distribution of camp highlight videos.
- Responsible for executing, tracking and managing SEO outreach campaigns.
- Manages camp listings on third-party camp directories.
Preferred Qualifications
- PGC Grad
- Bachelor’s or master’s degree in marketing or a related field
- Proven work experience in digital marketing with a working knowledge of marketing funnels, SEO, email marketing, and social media
- Personable and not afraid to speak with customers, coaches, partners etc. on the phone
- Life-long learner, with a commitment to personal and professional growth
Team-oriented and collaborates well with others - Extremely organized and detailed-oriented
- Excellent communication and writing skills
- Strong project management skills
- Experience with HubSpot, WordPress and Meta Business Suite is a plus
- Experience with video editing (Final Cut Pro, Adobe Premiere Pro) a plus
Core Competencies
- Self-Learner – Enjoys and actively seeks out information to become a smarter marketer.
- Chemistry – Would it be fun to work with this person? Would they pass the parking lot test?
- Detail Oriented – Pays attention to deadlines and details.
- Enthusiasm – Exhibits passion and excitement over work & PGC culture. Has a can-do attitude.
- Efficiency – Able to produce significant output with minimal wasted effort.
- Organization & planning – Plans, organizes, and schedules, in an efficient, productive manner. Knows how to prioritize tasks and recognizes when they’re “off task”.
- Intelligence – Learns quickly. Demonstrates ability to quickly and proficiently understand and absorb new information.
- Proactivity – Acts without being told what to do.
- Inquisitive – Asks questions for clarity, seeks to understand.
- Calm under pressure – Maintains stable performance when under heavy pressure or stress.
- Coachable – Displays an on-going commitment to learning and self-improvement, with particular emphasis on developmental areas that are job and/or organization-relevant.
- Teamwork – Reaches out to peers and cooperates with supervisors & co-workers to establish an overall collaborative working relationship.
- Collaboration/Ideation – Actively participates in exchanging ideas. Contributes with new inspiration or ideas. Listens to others and incorporates ideas into plans or solutions.
About PGC Basketball
PGC Basketball develops leaders, on and off the basketball court. Serving players, parents, and coaches, our mission is to be a Light in the basketball world. We provide intense, no-nonsense basketball training designed to teach players to play the game intelligently, to train purposefully, to be ‘coaches on the court,’ and to be leaders in practice, in games, and in everyday life. We’ve impacted the lives of over 100,000 players and 5,000 coaches already, and continually expand our reach.
Our staff is a passionate team, committed to creating life-changing experiences for players, parents, coaches, and each other. We have been fortunate to attract some of the finest leaders and teachers in the game of basketball, and proven talent across a range of professional expertise. When you join our team, youll be surrounded by other passionate, like-minded individuals, who will both support you and stretch you as you grow and change.